
Winc's story began in 2012 when Club W was founded: the world's first personalized wine club! Winc is re-imagining every aspect of wine, from the art and science of wine-making to packaging and transport, to how wine is sold, distributed, and ultimately enjoyed. We're doing all this as part of our quest to improve the experience for consumers, create a platform for artisan wine-making, and build a grape-to-glass supply chain that's sustainable for the planet.